4 CSS Tricks Everyone Should Know
“CSS is magic,” someone joked to me recently, as I demonstrated the pros and cons of a CSS3 pseudo-selector (specifically :nth-child). This got me thinking about Arthur C. Clarke’s third law of science and technology: “Any sufficiently advanced technology is indistinguishable from magic.” While CSS is still leagues away from being indistinguishable from magic (although that depends on […]
Connecting Dreamweaver, Prepros, and FTP: Compiling SASS/LESS the Easy Way
Edit: Dreamweaver 2017 now natively can compile CSS preprocessor languages like SASS and LESS. It requires each site to have a specific entry in the Site Manager, and you can check out the full documentation for that here. If you are unable to have specific entries in the Site Manager or just isn’t worth the loss […]
Elements of a Marketing Plan
Whether you’re marketing for a huge corporation or a local coffee shop, if you do not have a marketing plan in place, make it your first priority. Just as you wouldn’t start building a house without a blueprint, you shouldn’t be marketing if there is no plan behind it. If you do already have a business […]
Help! Windows 10 Broke My Display!
Like all early adapters, I was thrilled to get my hands on Windows 10. Word on the street was that it combined the best of 7, the best of 8, and added tons of extra features (virtual desktops are amazing!). But of course there are always going to be some implementation bugs. If you are […]
Email Marketing is Dead…Not!
You may have heard the rumor that email marketing has gone the way of the dodo. That if you want to reach your audience you should focus your time and effort on the growing social media market. Well, I’m here to tell you that email marketing is here to stay! In fact, 73% of marketers […]
How To Advertise Online: 10 Helpful Tips
Whether it’s on AdWords, Bing Ads, Facebook, or LinkedIn, the basics for creating a winning online advertisement are pretty much the same. We’ve put together our top 10 tips for how to advertise online and ensure that your online ads lead to real conversions. So, read on! 1. Set measurable goals for your ad campaign. […]
Marketing Goals and Business Objectives Examples
The Ultimate List of Conversion Rate Optimization Tips
The Time to Increase Your Website Conversions is NOW. To help get you on the road to success, I have listed out 73 Conversion Rate Optimization tips that are sure to make an impact. WARNING: This is not a short list. I challenge… no… I DARE you to read this in its entirety and start implementing […]
Marketing to Millennials
We’re the group people call lazy, narcissistic, and fickle. We’re called delusional and materialistic. We’re also the group people call open-minded, supportive, and confident. We’re called upbeat, hip, and creative. We ARE Generation “Y” the Millennials. For a while now marketers have been trying to understand generation Y. Are we open-minded and supportive of new […]