Security First:
How to Force HTTP to HTTPS
No matter what type of website you have, a valid SSL certificate and proper HTTPS redirects are a must. Learn why and how to force HTTP to HTTPS. Read on.
Security First:
Digital Marketing Career Advice
So, you want to become a digital marketer… You ask yourself: Where should I start? What experience and skill sets will I need to have? What level of Education will I need? How can I get my foot in the door? How does personality come into play? The career path and journey will be different for […]
How to Use PHP Sessions in WordPress (A Step-By-Step Guide)
PHP sessions are a great way to track and store information specific to a user’s session in a PHP application. Learn how to use a WordPress PHP session.
Web Design: Art or Science?
Design, especially web design, is a tricky field for amateurs. Many people’s first reaction to being handed a web design task is to create something which satisfies their own design tastes. As either a business owner or a designer, it’s important to remind yourself the point of it all. Nobody should have a website for […]
Top 5 Reasons You Should Be Engaging in Digital Marketing
Before we dive into the “why” of digital marketing, let’s briefly visit the “what”. Digital marketing is a term widely used to describe a client’s website presence, social media, SEO, and online ads (such as Google AdWords). But digital marketing also includes wireless text messaging, mobile apps, podcasts, email, social media advertising, electronic billboards, digital […]
Making Content Happen on Time
Developing a content marketing strategy, or even knowing that you need one, is the first step to a campaign’s successful, impactful delivery. But once you develop your strategy, you can’t just email it out and call it a day. A strategy in and of itself isn’t going to increase your conversion rates or get your […]
Must Have Google Chrome Extensions
If you’re anything like me, you are always on the lookout for ways to make your life a little easier, become more efficient, be more productive, and increase your level of awesomeness. Google Chrome has been my browser of choice for many years for a number of reasons, but one of my favorite features is Google […]
#Hashtags: A How-To on Social Media’s Most Popular Character
How To Hashtag It’s everywhere; Twitter, Instagram, Facebook, Google +, YouTube. It was even named “Word of the Year” in 2012 by the American Dialect Society and added to the Scrabble Dictionary in 2014. Hashtags have revolutionized how we discuss, engage with brands, and discover on social media. Originally created in 2007 by developer Chris Messina, hashtags […]
Five Digital Marketing Basics You Can’t Ignore
Whether you’re a marketing pro or just starting out, there are some digital marketing basics you just can’t ignore. Having a strong foundation for your marketing is the key to success, and it starts with these 5 basics below. Marketing planning process – Great marketing ideas need to be S.M.A.R.T (specific, measurable, achievable, results-focused, and timed). […]
Top 5 Marketing Buzzwords Explained
These days, content marketing is only one of many buzzwords floating around, which is why we’ve got the top marketing buzzwords all in one handy place for you.