Is Google the first thing that comes to mind when you think of SEO? Yeah, us too. But did you know that YouTube is its own search engine? Yep, you read that right! It’s the second-largest search engine in the world, right after Google (oh, and Google owns YouTube of course, so double the Google exposure)!
Unfortunately, YouTube and video SEO are often left as a lower priority in terms of optimization efforts. Let’s change that! If you want to increase your YouTube visibility and rankings, but aren’t sure where to start, keep reading!
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The phrase “email marketing is dead” is certainly not something you will hear thrown around at Ironistic. But if you don’t believe us -- we’re here to clear the air! Below are a few reasons why email marketing is so important and how it will remain a staple in your digital marketing strategy during 2021 and beyond.
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As if 2020 didn’t already throw enough curveballs at us, Google decided to introduce Google Analytics 4 (GA4). There I was, working on an intake checklist for a new client, reviewing their GA account when to my surprise the entire dashboard looks terrifyingly different. Where did Views go?! Where are the Behavior and Audience sections? […]
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It’s somewhat difficult to encounter a person who isn’t a mobile user these days. If your customers are using phones or tablets to conduct business, personal tasks, or anything in between, mobile marketing should be a crucial aspect of your overall digital strategy. So, what mobile marketing trends do Ironistic's team members predict will take off or continue to dominate in 2021? Take a look.
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New year, new Ironistic? Not quite, but as a digital agency comprised of employees who strive to make impacts online and offline daily, we’re thrilled at the opportunity to embrace changes in 2021 -- professionally and personally! Check out the resolutions our team members hope to make as we say bon voyage to 2020.
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2020 changed the way marketing executives and business owners approached their digital strategies. As we enter 2021, it’s the perfect time to take inventory of what may have worked and what needs to be adjusted for the new year, and this requires data. Let’s be honest here, Ironistic is full of nerds. We love taking […]
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