Meet Our Client
LighthouseTV is a non-profit television ministry broadcasting Christian and family broadcasting in Philadelphia and surrounding areas. In 1990, they began as WBPH TV60 in the Lehigh Valley. Over thirty years later, they’ve expanded their reach to include the Philadelphia and Harrisburg, Lancaster areas. Currently, they offer 30 shows – many now available on their brand-new website!
Their Objectives
LighthouseTV had several crucial objectives for their site:
- Promote the LighthouseTV station and provide ways to watch.
- Create an easy-to-manage custom programming module for displaying an accurate schedule.
- Create a secondary module for users to search the schedule.
- Showcase the various hosts of LighthouseTV.
- Design an easy-to-navigate, professional website with creative, on-brand design elements.
- Empower the LighthouseTV team to easily manage and update the content throughout the website.
Ironistic's Solution
After a solid round of foundational digital strategy, Ironistic was ready to help fulfill Lighthouse TV’s mission of delivering quality, positive content to its viewers. Our expert designers successfully elevated their brand and image with an intuitive layout as well as images and colors that are on-brand and engaging.
Our design also implemented easy page navigation and CTAs that make the user journey simple and straightforward. We developed the custom features they needed to present their media content in a fully-functional, user-friendly manner. Viewers can easily find and watch the programs that interest them!
We also added a dedicated Support page for viewer donations, a Livestream page, and we ensured the site was mobile-friendly, so users can access and engage with the content from any device. Plus, with the WordPress CMS Implementation, the Lighthouse TV team can easily add and update all types of media and content whenever they want.
Ironistic continues to provide website hosting and maintenance services, so we’re always on hand to help if they need it.
Their Results
“Ironistic did an amazing job; they listened to what we needed to keep from our old site and had great insight from their expertise of things to add or change. Their ability to custom code features and their design work are fantastic, and they went above and beyond to help us navigate transitioning web host providers. They updated and transformed our former site to be much more user-friendly for our viewers, easier to update on the back end for us, with a clean, modern look we couldn’t be happier with.”
– Lighthouse TV
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