Category: Strategy

How to Upgrade to GA4 & Prepare for the End of Universal Analytics

On Wednesday, March 16th, 2022, Google announced in a blog post that their Universal Analytics (UA) will begin its sunset in the summer of 2023. Stating that after the sunset, UA will no longer be tracking website traffic data for all Google Analytics (UA) accounts. Google Analytics is extremely important for tracking the [...]

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Choosing the Right Social Media Platforms for Your Business

Social media is a solid choice for your digital marketing strategy – its influence is obviously prevalent. How do you determine which social sites suit your success? Ironistic is here to help. Get some insight on factors to consider when drawing up your social media marketing plans.  Understand your audience while utilizing demographics and analytics […]

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508 Compliance Checklist for your Credit Union Website

Let's talk 508 compliance! If you need a refresher on what exactly 508 compliance is, click here and take a few minutes to refamiliarize yourself. Refreshed? Alright! Now that you have a solid foundation of what it is and why you need to make sure your website is compliant, let's jump into the below 508 compliance checklist to go over the basic necessities for your website.

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Custom Website vs SaaS Solutions

It is no secret that Software as a Service (SaaS) solutions have created significant shifts in how we do virtually everything. They are used in our everyday business and personal lives. SaaS can also solve a lot of problems and streamline processes, but is it the right solution for you and your business? Let’s break down what exactly a SaaS-based solution is and if it is a better fit for you vs. a custom website solution.

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Membership Marketing Tactics Every Association Should Know

Headquartered here in the Washington D.C. area, Ironistic works with a LOT of associations. There’s an association for everything! There's even an Association for Old Crows (look it up, it’s a thing!). And while the focus of every association is different, their primary goals are almost always the same:

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What is 508 Compliance?

In the world of websites, 508 Compliance is being brought up more and more often. Being 508 compliant must be a new thing, right? A new law must have passed that is spurring on this push? Actually, the beginnings of this law stem all the way back to Section 508 of the Rehabilitation Act of […]

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B2B Content Marketing Trends for 2022

The lack of planning and scheduling security and upgrade audits is one of the most significant issues we see come into the Iron Quality department. These are very important, not only for the overall maintenance, but the well being of the site over time. During this process, we go in and update security-related settings on the site and server, review any plugin updates and WordPress version updates to ensure there are no conflicts, and take steps to improve the overall page load times.

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What Is Neuromarketing and How Is It Useful in Marketing Research?

After experiencing MozCon Virtual for the first time in 2020, I jumped at the chance to sign up for MozCon 2021. I knew the sessions were going to be great and I eagerly awaited the first day. I wasn’t disappointed. The lovely Flavilla Fongang took the “stage” for the first session and opened my eyes to neuromarketing. I had heard of it before, but not like this. Two of my greatest loves, psychology AND marketing, working together? I was hooked.

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The Future of Web Development: 2022 Trends and Beyond

The lack of planning and scheduling security and upgrade audits is one of the most significant issues we see come into the Iron Quality department. These are very important, not only for the overall maintenance, but the well being of the site over time. During this process, we go in and update security-related settings on the site and server, review any plugin updates and WordPress version updates to ensure there are no conflicts, and take steps to improve the overall page load times.

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Are Third Party Cookies
Going Away?

The lack of planning and scheduling security and upgrade audits is one of the most significant issues we see come into the Iron Quality department. These are very important, not only for the overall maintenance, but the well being of the site over time. During this process, we go in and update security-related settings on the site and server, review any plugin updates and WordPress version updates to ensure there are no conflicts, and take steps to improve the overall page load times.

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