The National Community Pharmacists Association actively supports and promotes the vitality of their industry throughout the changing healthcare landscape. One major way they do this is through their NCPA Annual Convention, which takes place this year in Boston. The four-day convention will focus on resources, tools and techniques that can transform pharmacy businesses, and it will give attendees the chance to meet hundreds of vendors, listen to great keynote speakers and discover solutions that can keep them in tune with the needs and demands of patients and providers.
For 2018, the NCPA wanted a site dedicated solely to their annual convention. Their hope was that in doing so, they would gain a wider audience, see an increase in participation and have a platform that presented all their information in a more user-friendly, accessible way. For this, they turned to Ironistic.
Ironistic created a unique design that fully met the functional needs of the NCPA’s site while presenting a professional yet engaging presence for their target audience. The scroll down design includes an eye-catching hero image header with a countdown to their 2018 convention. Further down we included clear sections for convention announcements, session and keynote information, sponsors, and hotel options and reservations. Each section includes graphic links that lead users to more details. Social media links and call-to-actions for registration are also included throughout.
Design is key. Functionality is everything. Together they engage, encourage action and deliver results. The team at Ironistic are pros at both. We’re also pretty good at getting the job done right—and right on time.
For the NCPA Annual Convention site, they needed a quick turnaround, but a fast launch didn’t mean cutting corners and delivering a less-than site. Ironistic was able to develop exactly what the NCPA needed when they needed it. If that’s the kind of responsive, can-do partner you’re looking for, contact Ironistic today.