The New Adventures of GA4: A Reporting Issues Update
Like any good thriller, GA4 has come with a few twists and turns. So, buckle up and dive into GA4 issues and what you can expect from reporting for now.
Google Analytics 4 and UA Properties: What You Need to Know
As if 2020 didn’t already throw enough curveballs at us, Google decided to introduce Google Analytics 4 (GA4). There I was, working on an intake checklist for a new client, reviewing their GA account when to my surprise the entire dashboard looks terrifyingly different. Where did Views go?! Where are the Behavior and Audience sections? […]