Over 150 years of combined experience. That’s the power Summit Strategies brings to their government affairs consulting firm. Based in Portland, Oregon and DC, Summit Strategies successfully works with a wide range of clients on a wide range of issues. Services include federal and state-level lobbying, grant support, public policy analysis and development, coalition building, legislative and regulatory monitoring, and strategic communications. But beyond their efficacy and expertise, Summit Strategies brings a personal, individualized approach to each client relationship. They understand that every client is unique and first work at knowing their client before working toward a solution. Throughout the process, they maintain clear, open lines of communication and remain flexible toward any changes. Their capabilities, connections, and customer service are the reasons why Summit Strategies maintains a long list of impressive clientele, organizations like Norfolk Southern, The Greenbrier Companies, Lyft, Oregon Sungrowers Guild, and Columbia.
Summit’s personal approach and emphasis on client discovery made them a great partner for Ironistic. They really needed a website that accurately represented them and illustrated their knowledge, success and professionalism. Their old site was not user-friendly, was lacking in content and design, and was not mobile-responsive. They wanted to cement their brand, attract a broader audience, and grow their business. Ironistic got right to work on a solution that would meet all these musts.
We created a modern design with consistent branding that visually engages site visitors and encourages them to discover more about Summit Strategies. Key calls-to-actions are interspersed throughout that invite users to learn more about their benefits and past wins, to sign up for their weekly newsletter, “The Weekly Trek,” and, of course, to contact them. Gone is the mass of white space. Instead we balanced content and design in an appealing layout that easily informs. We also redesigned site architecture to make navigation more fluid and intuitive. All this was key in meeting Summit’s goals and drawing in new clients from both established industries, like transportation, and target industries, like small tech companies.
Combining creative, intelligent design with responsive and supportive technology are key factors for outstanding websites. And Ironistic, like Summit Strategies, also knows that valuing each client as special and unique and working to really know them and their goals are absolutely essential for successful outcomes. Let’s talk today.