WEBSITE DEVELOPMENT CASE STUDY:
Hot Shotz Home Performance Services is a Maryland-based, energy-saving company serving Garrett County and the surrounding areas. Their primary objective is decreasing waste and saving customers money. They do this by offering home inspection services that include evaluation, testing and check-ups of all energy-related features: insulation, water heating, ductwork, cooling and heating systems. By pin-pointing ways customers can avoid unnecessary waste and increase energy efficiency within their homes, they have saved customers thousands of dollars. Hot Shotz is also a participating contractor with Potomac Edison’s EmPower Maryland, which offers residents incentives for better energy-saving practices.
Hot Shotz came to Ironistic for the same reason most clients do: They needed a website evolution. Specifically, Hot Shotz needed to modernize their digital presence so they could better engage their target audiences and, at the same time, modernize their content so they could highlight their cost-saving services.
Ironistic provided digital strategy, website design and development, as well as on-going website hosting and maintenance services. Our design centered around their brand, their benefits and getting people in the door. The design is simple and intuitive, making it easy for users to find the information they need while also keeping content efficient through the use of hover-images and click-throughs. Images reflect the work that they do, and content directly focuses on their assets and offers easy ways to contact Hot Shotz.
If you’re ready for own site evaluation, contact Ironistic for an honest assessment and strategic advice on the evolution of your digital presence.