B3 Group

B3 Group, Inc. is an innovative healthcare IT solutions company and a highly-awarded Service-Disabled, Veteran-Owned Small Business (SDVOSB). Since 2008, they have implemented their vision of service-oriented leadership and end-to-end technology support to create sustainable solutions that increase quality of care and bring added value to their clients. With their talented team of professionals, they provide a wide range of industry services, including clinical and health IT solutions that improve quality of care for patients, project management Support, IT infrastructure support, training, acquisition support, and software engineering. Quite the depth of expertise! And with the value B3 Group places on integrity, innovation, and client personalization, it’s really no wonder they’ve received so much recognition for their service. That includes the Moxie Award 2017 Finalist, US Chamber of Commerce 2017 Small Business Award Nominee, and the Virginia Values Veterans 2017 Governor Recognition.

While their success was, of course, very welcome, their quick growth led to one issue – an outdated website. Their old site did not reflect their image and culture nor did it accurately represent all the services they offered, accolades received, or the clients and partners with whom they’d collaborated. They also needed a site that was mobile responsive and, being a veteran-owned business, they wanted to illuminate their focus on veteran recruitment.

Ironistic quickly set about to give B3 Group the face, tools, and platform they needed to match their growth and achievements. The design, in partnership with our partner Verasolve, was revamped to better represent the company’s brand and personality and attract new clients and new talent. The design, navigation, and content are dynamic with strategic call-to-actions enabling users to easily learn more about the company, their services, partners and partner benefits, news, and employment opportunities. The site also includes a gateway for their corporate intranet and the BambooHR plugin for job listings. In addition to making the website mobile-responsive, Ironistic updated the WordPress CMS platform so that B3 Group staff can easily maintain all the content, including any videos, images, and documents.

It’s safe to say that B3 Group, Inc. is a leader in their industry, and as a leader, they recognize the importance of establishing a web presence that matches one’s brand, corporate culture, and capabilities – a site that is an accurate reflection and will attract the right users, spurring greater growth. Ironistic knows this, and more importantly, implements this every day. So, if you’re ready to put your best face forward and dominate the world wide web, we got you covered. See what Ironistic is all about today.

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