Erica Glotfelty

Digital Strategist

As a Digital Strategist at Ironistic, I work with a dynamic team to meet our client’s needs and help them innovate their marketing strategies. The ever-changing online realm continues to keep me on my toes – that’s what makes my workdays interesting and different everyday.

Prior to joining Ironistic, I started my career at a boutique PR firm in Baltimore, MD. As a female owned small business, I learned girl power is real, and I gained great insights into the world of business and branding. I have spent the last three and a half years in DC as a digital marketer and project manager for the Outdoor Advertising Association of America. I’ve worked with teams to launch national advertising campaigns, plan and execute marketing and communications strategies for awards programs and conferences, and implement a variety of social media focused initiatives.

As part of the marketing team at Ironistic, I work with our clients on a daily basis on social media, SEO, email outreach, and other client campaigns. I enjoy working with businesses to create a consistent brand and strong online presence.

When I’m not “nerding out” on new marketing software or learning the latest social media updates, I’m exploring the great Pacific Northwest. Following my time in DC, I decided I wanted to see how weird Portland, Oregon truly is, and I relocated to the city to investigate. I love meeting new people, and in my free time you can find me at a coffee shop, hiking, or listening to live music. Portland is also famous for its beer culture, so I guess it’s a great coincidence I love craft beer. Cheers!

Fun Facts:

  • Anyone who knows me will verify I am a complete Beyonce fangirl – “Always be yourself. Unless you can be Beyonce. Always be Beyonce.” – said someone fantastic.
  • My first job was at a car dealership washing cars. I think I only crashed one vehicle, and I peeled out only a handful of times mastering a manual shift.
  • I laugh until I cry a lot and often.
  • My heart flutters when I see a LaCroix can.

Erica's Ramblings

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