WEBSITE DEVELOPMENT CASE STUDY:
Tate Reeves is running for Governor of Mississippi. A fiscal conservative, he also focuses on education improvements and protecting constituents’ Constitutional rights. Those are just some of the issues most important to him. In 2016, Tate Reeve’s tax proposal, the Taxpayer Pay Raise Act, was signed into law and made history as the largest tax cut in Mississippi history. Now, he hopes to continue his public service as his state’s governor.
Essential for launching and running a successful campaign? A dynamic online presence. Ironistic was brought on to design and develop an engaging and highly-functional site for Tate Reeve’s campaign. It needed to act as a strong arm of his public relations by promoting his record, providing info on central issues, integrating his social media presence, highlighting current news, encouraging people to get involved – and making it easy to do so.
Ironistic built an eye-catching, intelligent website that incorporates everything necessary for a successful campaign. Colors, images and architecture are effective at drawing in users and making it simple to find out more about Tate Reeves.
The design also makes it easy to get involved. Prominent call-to-actions make it incredibly efficient for supporters to make donations and get info about ways to get involved with the campaign. Videos, written content and social media posts are thoughtfully integrated in a design-conscious and user-conscious way. The ultimate goal of connecting Tate Reeves to the people of Mississippi is accomplished by a site that is equally attractive, efficient and functional.
The real upside? 1000+ sessions in just three days. So, not only does the site look good, it works. Creative Design + Smart Development. Simple. If you’re looking for a website that wins like Tate Reeve’s, get involved with Ironistic.