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Scramble Indoor Play


Opening Summer 2017, Scramble is Alexandria’s first European-style indoor playground for kids 0-10. Creative, clever, and fun, fun, fun, Scramble is designed to support children’s development naturally – through imaginative play. They offer three areas specific for infants, toddlers, and big kids, a relaxing café for the adults, plus the all-important party options. With their focus on the best ways to help children grow, one thing is for certain – Scramble is serious about play.

Being brand new, an engaging but functional, user-friendly site was essential for Scramble. They not only needed to establish an online presence, they needed the right kind of presence, one that would get families in the door, invite people to book parties and become founding members. Ironistic was just right for the job.

We first built them a simple splash page so that Scramble could establish their online presence while the main website was still being built. We then developed a full site that is colorful, lively, makes artistic use of their brand, clearly highlights their mission, and uses smart design to steer visitors toward play and parties. It includes easy-to-use waiver forms and integrates with Xola, a booking system that lets parents easily book birthday parties online. With the WordPress CMS platform, Scramble can manage content like their blog. Basically, we brought the fun, but didn’t forget the function. So if you got a crawler or walker, be sure to check out Scramble in Alexandria this summer. On the other hand, if you have a site that needs a little TLC, check out Ironistic.

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