Everyone knows the importance of measuring your Return on Investment (ROI), and now it’s time for the healthcare community to start measuring its Return on Medical Quality (RMQ). Most healthcare organizations spend considerable resources on quality improvement and innovation initiatives, but they also face many challenges when balancing those quality improvements with financial benefits.
Enter the Return on Medical Quality Institute. The institute works with hospitals and other healthcare organizations to strike that balance of strong medical quality improvements with strong financial performance. Hank Werronen recently founded the Institute and regularly works with healthcare providers as well as healthcare innovators. When starting the Institute, Mr. Werronen required a website design and development firm that could take this new idea of Return on Medical Quality and successfully present that to specific target audiences.
The experts at Ironistic worked with RMQ Institute to not only create a strong Website – http://rmqinstitute.com/ – but also some specific approaches to better present the company as well as the overall concept. One approach included the creation of an animated video to convey the concept of RMQ and the approach of the RMQ Institute.
We also worked with the RMQ Institute to devise visual cues and call-to-action elements to engage users throughout the website. Looking for a website firm that understand how to present and how to market your company on the Internet? Contact Ironistic today!